Project Description

Goal: Establishing the Paws 4 Paws Twilight Walkathon Event in Ft. Lauderdale as a yearly fundraiser event for the Pet Project for Pets benefitting pets of elderly, disabled and housebound ill people.

Concept: Illustrations of a dog and a cat superhero(in), changing appearance weekly over the event advertising campaign 7 weeks.

Creative Direction
Ft. Lauderdale 2015

Concept & Design
Event Communication
Advertising Campaign
Event Communication
Social Media Campaign